OUR EXPERIENCES DEFINE OUR IDENTITY

Over the past 25-plus years, we have grown from a regional company into a global technology solutions powerhouse.

Phillip Morris International

Brief/Story

IQOS is a device, by Phillip Morris, that heats tobacco instead of burning it. The heating process happens at a much lower temperate as compared to burning (conventional cig) releasing fewer toxins in the body as compared to a cigarette.

Dubizzle Group

Brief/Story

Bayut and Dubizzle are the two platforms owned by EMPG in UAE.  Bayut is a real estate search engine for buying, selling, and renting residential and commercial properties across the country’s seven emirates.

Dubizzle is an online e-commerce company for people in the Middle East. It provides a platform (website and app) for people to upload items ads offering users the ability to buy, sell and find things within their community.  They have an in-house team that manages their digital ad campaigns.

Marham

Brief/Story

Marham is Pakistan’s largest health-tech platform with users accessing the platform from multiple countries in GCC, Europe and North America. They raised seed investment in 2021 and have to jump on to the rapid growth trajectory. The main challenges they were facing were:

  • High Acquisition Cost
  • Erratic growth with no control on KPIs
7

Ministry of Culture KSA

Brief/Story

DC Mena helped organize, document and prepare the social content of 25 days during Ramadan with daily coverage from Iftar until 3 am daily with stories and videos, Posting on Social Media, Designs, content creation in 3D.

KAEC Turquoise

Brief/Story

Develop a relaunch Campaign for KAEC under a positioning of Turquoise.

Indomie - OOH

Brief/Story

Develop multiple artworks and spread them across key Outdoor locations in Saudi Arabia.

Hisense

Brief/Story

Develop a multi-purpose campaign while reaching multiple objectives including awareness, engagement & follower growth in addition to massive sale growth.

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